BENEATH THE GLOSS

Beneath The Gloss is a strategic clarity advisory for founders, executives, and emerging brands ready to build from truth, not trend.

We offer consulting for new and evolving brands, and coaching for leaders navigating growth, reinvention, or realignment. With deep expertise in brand building, marketing, and human transformation, we bring both precision and presence to every engagement.

Because the most magnetic brands, and the most powerful leaders, are the ones rooted in authenticity. If you’re ready to connect your inner vision with outer success — you’re in the right place.

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meet lesley

Founder of Beneath The Gloss. Former CMO. Advisor. Brand Builder. Transformation Expert.

I’ve led the growth of dozens of beauty and wellness brands, from concept to cult status. With 20+ years of experience in brand building, marketing, and leadership, I bring the sharp strategy of an executive, the insight of a coach, and the perspective of a life shaped by transformation.

I help founders, executives, and emerging brands align the soul of what they’re building with the strategy to make it thrive. I work at the intersection of business and inner clarity, guiding people and brands back to their essence, and forward with purpose.

Beneath The Gloss blends everything I’ve lived and led — to help people and businesses grow with more clarity, confidence, and resonance.

“I’ve spent decades building brands and studying the soul — Beneath The Gloss is where it all comes together: brand, business, intuition, and transformation. It’s for anyone or any brand ready to align, evolve, and thrive.”

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services

executive coaching

For leaders ready to reconnect with themselves and what they’re here to lead.

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consulting for new brands

For founders launching something meaningful — and ready to do it right.

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consulting for scaling brands

For growing brands that need clarity, alignment, and strategic recalibration.

“Lesley is a rare talent—strategic, thoughtful, and deeply committed to growing companies. She brings care, clarity, and conviction to everything she touches. Lesley leads with vision, integrity, and a rare ability to bring the right people, processes, and strategy together to unlock real growth.

She has a true knack for identifying talent and intuitively knows how to build teams that work, and more importantly, how to align those teams with a company’s deeper mission and momentum. As a CEO I found her partnership to be one of the most positive and supportive I’ve had in my career.” 

Leilah Mundt, CEO/Founder of Crème Collective